The matchmaking event for professionals in the sustainable food service sector

SihraNowadays, French consumers are following trends that are more ethical and sustainable for the planet. In order to understand these booming trends such as the organic field, digitalization in the hospitality, the traceability of products, recycling, the vegan and the vegetarian industry,come and discover Sirha’s first green edition.

It will take place from Sunday 17 to Tuesday 19 June 2018 at Eurexpo Lyon, France and will be the place to be for key players in the green food service industry.

According to the Bio/ CSA agency study, 83% of the French population has already changed its food consumption into a more responsible pattern. 87% of French people are aware of the well-being of the meat they consume and 69% of French people are willing to pay a more expensive price for bio products. Moreover, French customers choose bio products for the following reasons:  69% the health, 61% the environment and 60% the quality and taste. Besides that, 67% of the French population has already bought a bio product. The 5 best preferred bio products are: 78% for fruits and vegetables, 71% for dairy products, 65% for eggs and 49% for meat. The Bio consumption turnover in 2016, has reached 7 billion euros in France.

The five major topics at Sirha Green will be:

  • Sourcing of products and beverages
  • Equipment and materials
  • Transport and logistics
  • Restaurant room and shop design
  • Table decoration and new technologies

For more information about this event, go to or contact NBSO Lyon by: Email:  Telephone: +33 (0)4 72 40 08 40